George is already well known and trusted by more than 9 million people in 6 countries. Now, for the little ones too, there is George Junior as a companion through their beginning money life. The launch in Romania marks the beginning of a new era that will continue in other countries in the future. Learn more about the background and why financial education is important, especially for children.
It is necessary to introduce children to banking at an early age, as this allows them to develop important financial skills and learn how to handle money. That’s why financial education can’t start early enough. Even at a young age one can learn through play and with a joy of discovery. And this is where George Junior comes in. As one part among many that helps to guide children into their financial future. Read More »From Piggy Bank to Banking App: The Modern Path to Financial Literacy